WORK EXPERIENCE
Social Media Content Specialist, iFIT/NordickTrack, Logan, Utah (Remote)
June 2023 - August 2024
Create original day-to-day content in the form of photos, videos, memes and GIFs to publish across our brands (NordicTrack, ProForm and iFIT) social media channels
Customize photography, videos, behind-the-scenes (BTS) footage, and other supporting assets from our editorial shoots, campaigns activation’s for distribution across the brand’s social channels
Collaborate with Senior Social Manager and Community Engagement Manager to create a best-in-class engagement strategy to nurture the iFIT community according to their behaviors, motivations, and interests
Collaborate with Senior Social Media Manager to create seasonal social assets to support marketing campaigns, promotional activation’s and launches
Partner with the Project Management to establish creative intake and asset briefing process.
Manage the distribution and sharing of content between cross functional partners and sister brands
Assist in the asset creation for brand partnerships, live events, and influencer activation’s
Collaborate with teammates and cross functional partners across Marketing, Retail, Content and Creative to understand product, editorial calendar, and campaign requirements
Collaborates with the Content Team in the creation of social assets to support Trainer/Talent initiatives.
Stay abreast of new creative trends and insights, and generate ideas on how to best translate these across our social media channels
Implement and use social listening tools to understand customer sentiment and uncover new areas of opportunity
Video Editor, Axon, Phoenix, AZ (Remote)
February 2022 - March 2023
Edited and produced content ranging from 30 second social media videos to 15 minute long form testimonials to increase traffic on Axon's brand new streaming platform, First Responders Network.
Collaborated with Axon's Creative Director to define an overall stories, execute video production, and select music and sound effects to complete projects on time and on budget.
Researched third-party body camera footage of police officers and first responders to source content for larger Axon videos and facilitate communication with license holders to acquire usage rights for use.
Created and implemented Axon's voice with customized video structure for cohesion and efficiency.
Production Assistant, New York Mets, Flushing, NY
June 2021 - October 2021
Collaborated with Marketing Team to increase the Mets social media following and translate social content for the stadium's main scoreboard for live fan engagement.
Co-produced in-stadium live shoots for crowd entertainment to promote the Mets' brand.
Monitored Citi Field's stadium live feed for up-to-date information including pitch count, batting orders and between inning commercials.
Production Assistant, Hydrow, Boston, MA, Miami Beach, FL
September 2019 – June 2020
Collaborated with Director of Photography and Producer to film live and pre-recorded rowing workouts for Hydrow's interactive interface.
Monitored live-streaming workouts for broadcast quality, including audio and visuals, for an efficient stream to over 300 Hydrow users a session.
Filmed and edited practice streams for on-screen talent and social media content for Hydrow's 50,000 Instagram followers using a Canon C100 camera.
Assignment Manager, USTA (2019 US Open), Flushing, NY
August 2019 – September 2019
Manage day-to-day schedule of 10 photographers covering the 21 days of action
Assist US Open Chief Photographer with Men’s and Women’s Championship trophy ceremonies
Production Assistant, Sportsnet New York, New York, NY
July 2018 – August 2019
Worked with Producers to create live and pre-taped content for New York's Tri-State area's local television network, Sportsnet New York.
Managed information on the channel's live ticker for timely delivery of breaking news and game recaps.
Edited and distributed scripts to on-air talent for show structure and flawless transition from one host to the next.
Production Assistant, Grammy’s Live, New York, NY
January 2018
Assisted red carpet live stream production that included one on one interviews
Assisted on-site production manager with multiple responsibilities under tight deadline
Production Assistant, Younger and Wild ‘N Out
June 2016 - February 2018
Collaborated with Production Manager and Production Coordinator in studio and on location by organizing production materials, including scripts, and monitoring the production process.
Attended table readings with actors and production staff to assist with meeting structure and support a positive work environment.
Communicated with third-party vendors and location staff to supply the production set with necessary equipment for seamless execution.
Sports Production Intern, News 12 Long Island, Woodbury, NY
June 2014 – August 2014
Cut highlights for daily sports broadcast
Conducted interviews in the field and on set
EDUCATION
Hobart College, Geneva, NY 2013 - 2017
Bachelor of Arts, Media and Society (Communications)
Dean’s List (Fall Semester, 2013, 2014, Spring Semester, 2015, 2017
GPA: 3.30
ACTIVITIES & HONORS
Member, Hobart Varsity Crew Team 2013 - 2017
Shot and edited Year in Review videos for Hobart Men’s Crew Team (2014, 2015, 2017)
IRA Championships All-Academic Team
Member of 2017 NIRC All-Stewards Team
Recipient of 2017 Chip Hart Spirit Award
SKILLS
Commercial Drone License, DJI Drones, Adobe Premiere, Adobe After Effects, iconik, Final Cut Pro, iNews, Viz Trio, Vimeo, Slack, Google Office, Wordpress, Final Draft, iMovie and Microsoft Office. Course load and major reflect my interest in all facets of TV and Film production.